About Us

The Rabbet Hole Picture Framing Co. provides quality custom framing to all of western New York from its home in Geneseo, New York.

About Jeff Mothersell, Owner of The Rabbet Hole

My Background and Experience

○ Graduate of the Rochester Institute of Technology with Bachelor's degrees in Fine Arts (1984) and Social Work (1986).

○ Graduate of Syracuse University with a Master of Social Work Degree (1989).

○ Licensed Clinical Social Worker with psychotherapy privilege registered in the State of New York (current standing).

○2021 Retiree of The Unity Hospital of Rochester, Rochester Regional Health, following 31 years of employment holding numerous leadership and administrative positions including but not limited to Director of Mental Health Services, Director of Quality Improvement, Service Excellence Director, Director of Care Management and Social Work Services, and Director of Operations.

○ Presently driving school bus for the Geneseo Central School District (as a means to support youth and community) and operating my own business, The Rabbet Hole Picture Framing Company, located at 128 Main Street, Suite One, Geneseo NY.


How The Rabbet Hole Came to Life as a Business

○ As a RIT Fine Arts Printmaking student (1982), I obtained part-time employment with a frame shop in  Rochester, NY, specifically to learn how to prepare and properly present my own works of art for local and national exhibitions as well as to engage my artistic sensibilities in a professional setting with customers. In time, I developed a significant appreciation and “love” for the process of picture framing itself and placed focused attention on refining and perfecting my skill sets. Part time employment led to temporary full time employment followed by part-time employment again for a several year period in tandem with my healthcare career. With the start of my family, I needed to discontinue my Picture Framing “second” job. However, I made a promise to self in those earlier years, to open my own frame shop in my beloved hometown of Geneseo upon my healthcare retirement. Retiring from Unity Hospital at year’s end in 2021, I took nearly a year and a half to purchase the necessary equipment to open a fully functional professional framing business. In December, 2022, I signed a lease with the Chanler Agency Inc. for space that came open in suite one of their building. In May of 2023, I officially opened The Rabbet Hole Picture Framing Company to the public making good on my promise.


● Why "The Rabbet Hole" as my Business Name 

○ View this short video if interested.